After walking HouseMill Design founders, Jonathan and Lauren Ramirez, through my client journey and ICA (Ideal Client Avatar) worksheet, I went to work creating a brand that reflected their personalities and dream clients. Once we finalized their branding including mission, logo, fonts, and company voice, I set out to display their work and services in a beautiful website.
"Whitney was a critical part of our rebrand. We had a name, and a vague idea of what we wanted. Whitney interviewed us thoroughly, and then began creating something that was better than we could have imagined. She iterated and revised until it was perfect and felt like it was a good reflection of who we are and what we want to convey to the market. It was more than just our website though, it was also our web strategy, and how we’re going to create a sales pipeline, and care for them. She’s also an amazing photographer, which we were beneficiaries of with some of the images on our web and social. On that note, she also helped integrate our social media presence to our website, and we’ve exceeded the traffic and inbound goals we started with as a result.
I cannot possibly recommend Whitney more highly for her skills in social, web design, brand strategy, and photography."
- Jonathan Ramirez, HouseMill Design
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